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What are the advantages of SaaS?

What are the advantages of SaaS?

Almost every business relies on software to operate, and for most SMBs, the costs of software — including license and maintenance — are painfully expensive. So is there a solution that allows you to leverage the power of software without a high price tag? One candidate is the software delivery service called SaaS.

Whether you’re embarking on a full website refresh or only updating a page or two, it’s tempting to assume that your site copy can move directly over to a new design with little or no editing. In cases of small sites or well-curated site content, that can work out just fine. For larger websites that have not been tended to over time, or in cases of major design changes, it’s worth budgeting time specifically to refresh your content.

  1. Revisit Business and Website Goals

    2. Over time, business goals and marketing priorities shift. It’s likely that you’ve grown and expanded since your current site was built. You might need to include new products that didn’t exist during your last design. Or, you might want to refine your pages to cut services you no longer offer.

  2. Know What Works…and What Doesn’t

    3. Take time to review your current analytics before deciding what to port over to your new site. If a page or topic is popular, make sure you don’t lose it in the transition.

  3. Style Matters

    4. Does your business have an online style guide? If not, undergoing a site refresh is a good time to create one. Users remember strong brands, and content is a key ingredient in UX. Applying the same UX principles and best practices to copy that you do to design can drastically improve user experience.

  4. Edit, edit…then edit some more.

    5. As a copywriter I hate to admit it, but even I know that people don’t read. In fact, there’s so much information to consume these days that I include myself amongst the many users who scan. We’re inundated with content; so, the more succinctly you can deliver your message, the more likely users are to digest it.

  5. How does it look?

    6. Finally, take a step back and consider how your content actually looks on your site. I mentioned earlier that content is a design element. You want to draw the eye for good reasons, not bad. So, your copy must work with the overall look and feel of your site.

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Trend watch: Exploring the potential of chatbot banking

Trend watch: Exploring the potential of chatbot banking

With the appearance of the Graphical User Interface (GUI) in the early 1980s, numerous websites and applications finally reached a wider audience. This became possible thanks to user-friendly GUI elements, such as icons, windows, menus, buttons, scrollbars and more. Nevertheless, the golden age of GUI-based applications seems to be gradually receding.

Whether you’re embarking on a full website refresh or only updating a page or two, it’s tempting to assume that your site copy can move directly over to a new design with little or no editing. In cases of small sites or well-curated site content, that can work out just fine. For larger websites that have not been tended to over time, or in cases of major design changes, it’s worth budgeting time specifically to refresh your content.

  1. Revisit Business and Website Goals

    2. Over time, business goals and marketing priorities shift. It’s likely that you’ve grown and expanded since your current site was built. You might need to include new products that didn’t exist during your last design. Or, you might want to refine your pages to cut services you no longer offer.

  2. Know What Works…and What Doesn’t

    3. Take time to review your current analytics before deciding what to port over to your new site. If a page or topic is popular, make sure you don’t lose it in the transition.

  3. Style Matters

    4. Does your business have an online style guide? If not, undergoing a site refresh is a good time to create one. Users remember strong brands, and content is a key ingredient in UX. Applying the same UX principles and best practices to copy that you do to design can drastically improve user experience.

  4. Edit, edit…then edit some more.

    5. As a copywriter I hate to admit it, but even I know that people don’t read. In fact, there’s so much information to consume these days that I include myself amongst the many users who scan. We’re inundated with content; so, the more succinctly you can deliver your message, the more likely users are to digest it.

  5. How does it look?

    6. Finally, take a step back and consider how your content actually looks on your site. I mentioned earlier that content is a design element. You want to draw the eye for good reasons, not bad. So, your copy must work with the overall look and feel of your site.

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What makes a great mobile app development team

What makes a great mobile app development team

Back in 2000s, even successful people of superior positions used to believe that, while assembling a mobile development team, there is absolutely no need to care about the ‘mobile’ aspect. One of Twitter’s executives Elad Gil mentioned in his article that neither developers nor project managers have to be mobile-oriented to be apt to a great mobile project.

Whether you’re embarking on a full website refresh or only updating a page or two, it’s tempting to assume that your site copy can move directly over to a new design with little or no editing. In cases of small sites or well-curated site content, that can work out just fine. For larger websites that have not been tended to over time, or in cases of major design changes, it’s worth budgeting time specifically to refresh your content.

  1. Revisit Business and Website Goals

    2. Over time, business goals and marketing priorities shift. It’s likely that you’ve grown and expanded since your current site was built. You might need to include new products that didn’t exist during your last design. Or, you might want to refine your pages to cut services you no longer offer.

  2. Know What Works…and What Doesn’t

    3. Take time to review your current analytics before deciding what to port over to your new site. If a page or topic is popular, make sure you don’t lose it in the transition.

  3. Style Matters

    4. Does your business have an online style guide? If not, undergoing a site refresh is a good time to create one. Users remember strong brands, and content is a key ingredient in UX. Applying the same UX principles and best practices to copy that you do to design can drastically improve user experience.

  4. Edit, edit…then edit some more.

    5. As a copywriter I hate to admit it, but even I know that people don’t read. In fact, there’s so much information to consume these days that I include myself amongst the many users who scan. We’re inundated with content; so, the more succinctly you can deliver your message, the more likely users are to digest it.

  5. How does it look?

    6. Finally, take a step back and consider how your content actually looks on your site. I mentioned earlier that content is a design element. You want to draw the eye for good reasons, not bad. So, your copy must work with the overall look and feel of your site.

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Unit/Automated Testing

Unit/Automated Testing

Software testing is the process of discerning whether a product is acceptable to its end users, its target audience, its purchasers, and the stakeholders to whom it belongs. At its core, software testing examines code and its execution: does the code do what it is supposed to do, when it is supposed to do it, and how it is supposed to do it?

Do you know what type of smoke detectors you have? Did you ever think if there are any differences in them? Yes, definitely there are. At the today’s market there are two main types of smoke detectors.

What are the advantages of SaaS?

Almost every business relies on software to operate, and for most SMBs, the costs of software — including license and maintenance — are painfully expensive. So is there a solution that allows you to leverage the power of software without a high price tag? One candidate is the software delivery service called SaaS.

Whether you’re embarking on a full website refresh or only updating a page or two, it’s tempting to assume that your site copy can move directly over to a new design with little or no editing. In cases of small sites or well-curated site content, that can work out just fine. For larger websites that have not been tended to over time, or in cases of major design changes, it’s worth budgeting time specifically to refresh your content.

  1. Revisit Business and Website Goals

    2. Over time, business goals and marketing priorities shift. It’s likely that you’ve grown and expanded since your current site was built. You might need to include new products that didn’t exist during your last design. Or, you might want to refine your pages to cut services you no longer offer.

  2. Know What Works…and What Doesn’t

    3. Take time to review your current analytics before deciding what to port over to your new site. If a page or topic is popular, make sure you don’t lose it in the transition.

  3. Style Matters

    4. Does your business have an online style guide? If not, undergoing a site refresh is a good time to create one. Users remember strong brands, and content is a key ingredient in UX. Applying the same UX principles and best practices to copy that you do to design can drastically improve user experience.

  4. Edit, edit…then edit some more.

    5. As a copywriter I hate to admit it, but even I know that people don’t read. In fact, there’s so much information to consume these days that I include myself amongst the many users who scan. We’re inundated with content; so, the more succinctly you can deliver your message, the more likely users are to digest it.

  5. How does it look?

    6. Finally, take a step back and consider how your content actually looks on your site. I mentioned earlier that content is a design element. You want to draw the eye for good reasons, not bad. So, your copy must work with the overall look and feel of your site.

Posted on

5 Tips for Refreshing Website Copy

5 Tips for Refreshing Website Copy

Whether you’re embarking on a full website refresh or only updating a page or two, it’s tempting to assume that your site copy can move directly over to a new design with little or no editing. In cases of small sites or well-curated site content, that can work out just fine. For larger websites that have not been tended to over time, or in cases of major design changes, it’s worth budgeting time specifically to refresh your content.

  1. Revisit Business and Website Goals

    2. Over time, business goals and marketing priorities shift. It’s likely that you’ve grown and expanded since your current site was built. You might need to include new products that didn’t exist during your last design. Or, you might want to refine your pages to cut services you no longer offer.

  2. Know What Works…and What Doesn’t

    3. Take time to review your current analytics before deciding what to port over to your new site. If a page or topic is popular, make sure you don’t lose it in the transition.

  3. Style Matters

    4. Does your business have an online style guide? If not, undergoing a site refresh is a good time to create one. Users remember strong brands, and content is a key ingredient in UX. Applying the same UX principles and best practices to copy that you do to design can drastically improve user experience.

  4. Edit, edit…then edit some more.

    5. As a copywriter I hate to admit it, but even I know that people don’t read. In fact, there’s so much information to consume these days that I include myself amongst the many users who scan. We’re inundated with content; so, the more succinctly you can deliver your message, the more likely users are to digest it.

  5. How does it look?

    6. Finally, take a step back and consider how your content actually looks on your site. I mentioned earlier that content is a design element. You want to draw the eye for good reasons, not bad. So, your copy must work with the overall look and feel of your site.